Collaborative for Educational Services 50th Anniversary
Fifty Years of Impact, Designed to Last
Skills Used
Logo Design · Campaign Branding · Visual Storytelling · Inclusive Design · Cross-Platform Asset Creation
Project Objective
Celebrate CES’s 50 years of service with a commemorative logo and supporting visuals for use across digital, print, and event materials.
My Role & Process
I designed a commemorative logo that combined the CES brand mark with a heart symbol, echoing the campaign’s tagline: “Students and Communities at the Heart.” The design emphasized CES’s commitment to equity and support for all learners. I selected a vibrant, inclusive color palette to reflect the organization’s values around diversity and community.
The logo appeared throughout the anniversary campaign, including on the website, social media, a special edition annual report, and a banner carried in the Hampshire County Pride Parade. This unified identity helped connect celebration with visibility and outreach.
Deliverables
50th anniversary logo · Web and social media graphics · Annual report design · Event and parade materials
Three logo directions presented to the 50th Anniversary Committee for review.
The selected mark, combining the CES brand with a heart symbol echoing "Students and Communities at the Heart."
Custom coasters produced for the anniversary celebration — the mark at small scale, in the hands of the community it was made for.
Staff carrying the 50th anniversary banner in the Northampton Pride — one of the campaign's most visible community moments.
The project included a special edition Annual Highlights Report, designed inside and out to reflect 50 years of stories and milestones.
A video produced to celebrate the 50th anniversary. I designed the animated logo intro, conducted staff interviews, and provided creative direction across multiple rounds of editing.