Helping CES showcase programs clearly and professionally

Skills Used
Branding · Print & Digital Design · Visual Storytelling · Information Architecture · Cross-Team Collaboration

Designing a Clear, Cohesive Overview for a Complex Organization
CES offers a wide range of services across education, justice, and public health, and until this project, it had never produced a single, accessible brochure that captured its full scope. The challenge: how to introduce the agency’s mission and diverse offerings in a way that felt unified, clear, and compelling, but not overwhelming.

My Role & Process
I led design for a new print and digital brochure that introduced CES’s mission and services, supported brand recognition, and complemented a full website redesign. Collaborating closely with the communications team, I structured the brochure around engaging visuals, clear messaging, and impact statistics, all in a clean, modern style aligned with CES’s brand.

Impact
The brochure helped CES clearly articulate its purpose to new audiences and reinforced a unified visual identity across platforms. Developed alongside the website redesign, this project contributed to a 25% increase in web traffic over the previous year.

Deliverables
Print and digital brochure · Visual strategy · Website design collaboration

Collaborative for Educational Services home page. Banner photo by Allison Shelley/The Verbatim Agency for EDUimages